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Custom Podiums Offer Affordable, Brandable Marketing Solutions

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Custom Podiums Offer Affordable, Brandable Marketing Solutions   

 
The Airline credit card sign up counter.  The Wine tasting station. The Trade Show Booth. The Food Prep Demo at the local grocery store.  The online gaming signup table.  These are just a few of the installations where Testrite Visuals new custom podiums are being installed for brands of all sizes around the country.
 
Sales Podiums, sometimes called Sell and Tell Counters, are a unique visual display solution that can be adapted to a variety of retail, hospitality and trade show applications.  It is a sales station, branded visual display, and foot traffic enhancing marketing tool all in one!  And with Testrite’s custom capabilities, visual merchandisers don’t have to settle for imported junk that doesn’t fit your brand or your application.  Brands can get exactly what they need with durable, enduring hardware. 


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Made to Order 

 
Testrite’s Podiums are all made to order so customers can choose the dimensions, colors, and style that suit their brand and/or visual merchandising plan.   Check out the customization options below. 
 

Podium Countertop Options 

 
Testrite’s custom podium stands can be ordered with four countertop options: 

1. Expanded PVC countertops (EPVC)
2. Wood grain countertop
3. Aluminum countertops
4. Brushed Steel countertops  

 
The EPVC countertop is inexpensive and versatile.  We can provide this style of countertop with a pre-printed finish. The print you choose can be a photo, logo, or any graphic of your choosing. We can print to a floor laminate for enhanced durability of your counter’s surface.
 We offer wood grain counters using our beautiful membrane pressed wood. This can include a waterfall edge for a very high quality look and finish. A wide range of wood grains are on offer, as are other laminates including marble, carbon fiber, and more.
Aluminum or steel countertops are also available.  
 

Graphic Integration 

 
Testrite’s specialty is integrating your graphics into our hardware. Selling counters can be manufactured with one wrap around graphic that’s 3 or 4 sided, two graphics front and back or up to four graphics so you can customize the graphic to each side of the podium.  Wrap around graphics are the least expensive and offer the most immersive branding whereas individual graphics allow the ability to change out specific graphics as needed leaving others evergreen / unchanged.  
 
The EPVC top  can be made with a plain color or durable print of your choosing.  We can add header graphics with single or multiple uprights at the exact height you need for your display.   
Podiums can also be made as Pillowcase graphic podium / pillowcase graphic counter or as Charisma SEG graphic podiums / Charisma SEG graphic counters / Charisma SEG Podium / Charisma SEG Counter.
 
Once we understand your needs, we can provide advice as to the graphic solution that may best meet your needs, marrying your podium with the ideal graphic media.
 

Podium Frame Options  

 
Testrite Podiums can be made with aluminum or steel tubing.  Aluminum tubing is lightweight, whereas the steel option is going to offer tremendous strength. When designing your podium, share with Testrite how you intend to use your podium. We can design in reinforcement hardware including, crossbars, steel brackets, and more to enhance stability or the ability to hold a specific amount of weight. A recent example had us including extra crossbars under the counter surface to support the weight of appliances for use as a portable branded demonstration table / portable demonstration table. Steel or aluminum shelves can also be built into the frame.  



 
During the design process, let us know if you are going to be using the podiums for permanent or portable installations and we can provide you with suggestions to suit your design and intended use including simple design elements like wheels, if you are looking for a portable solution.  We can also add leveling glides.  Leveling glides ensure that the podium is off the floor, keeps the graphic clean, and can account for uneven surfaces.   
 

Backlit podiums

Backlighting podiums can be an option, helping your graphics to POP and grab even more attention. Our portable, lightweight, plug and play Torpedo lights can be added to many podium designs, requiring only one power cord, and easy portability.
 

Podium With Removed Rear Crossbar

We’ve all been in uncomfortable situations. Selling behind a fully wrapped rectangle can be uncomfortable. Where helpful, we can manufacture podiums that have the lower rear crossbar removed, providing a sales associate table / brand ambassador table that your team member can slide their feet under. These make it easy for staff to stand behind the podium without stepping on the frame.  Whether you choose the standard or footstep design you can still get a custom podium with all the accessories you need without compromising the graphics integration capabilities.  

 

Portability & Set Up 

One of the other popular customization options is designing how you want to build your podium on site.  Testrite can design it so you can put it together without any tools, or if you’re OK with a tool being required, that can often save on cost.  Either way, Testrite’s custom podiums are easy to transport, set up and take down so associates can use them with ease. 
 
In fact, the ability to transport Testrite’s custom podiums are a huge benefit to sales reps, trade show reps, and businesses who travel to trade shows, offer pop up shops, or just want greater mobility.  Testrite has podium designs that can fit in a small carry bag and weighs as little as five pounds.  We have a variety of carry bags and cases available.  Pop up podium, portable sales podium, lit portable sales podium.
 

Other Popular Customizations

At Testrite Visual, custom is our speciality and we do it faster and easier than anyone else.  Our custom podium stands can be made with LIT graphics using our torpedo lighting.  Customers can also ask for custom colors using our PMS color match and powder coating system.  For custom podiums that will be used as a sales tool, Testrite can provide easy to attach countertop and literature holders.  Like your podium, these accessories can be branded too with 3D printing, graphics, and product imprinting.  
 

How to Use Testrite Custom Podiums

 
There are an estimated 13,000 trade shows annually in the United States and 20,000 Trade Shows annually internationally (https://writersblocklive.com/blog/trade-show-statistics).  Having a high quality, branded podium, with a literature stand, and custom logo graphic for your sales team or visitor kiosk, is a clean and organized way to save room in the standard trade show booth.  But trade shows aren’t the only application for Testrite podiums.  Other installation options include: 

• Promotional Product Counters  
• Demonstration Tables 
• Credit Card offers sign up tables 
• Reward Programs sign up tables 
• Portable tasting stands for liquor and wine  
• Branded recruiting tables for college fairs and job fairs
• Cell phone sign up station 
• Pop up shops 
• Point of purchase counters  

 
Testrite Visual has a talented team of product specialists available to help you design the right podium for your project.  
 

Why Testrite 

 
Testrite Visual is a US manufacturer of high quality visual display solutions.  As an American manufacturer with 100 years of tooling and know-how, we have many ways to make a podium depending on what your project requires. 
 
Unlike off shore and high volume display hardware manufacturers, Testrite offers very low minimums even for custom orders like custom podiums.  Podiums are available with 25 or more as a custom order.  We can also accommodate large orders of 250-500 or even 2000.  No one else can do custom podiums in that quantity. For customers who only need one podium, we even have a solution for you with our standard plastic podium and exhibit case.   
 
Testrite offers national and international shipping with logistics support from start to finish.  We also optimize packaging to reduce shipping costs.  We can drop ship for print partners and/or work as part of a team to coordinate nationwide rollouts for big brands.  
 

About 

Testrite Visual is Testrite Visual is an elite manufacturer of visual display solutions for local and national retail store brands.  Their team of design, visual merchandising experts, and engineers strive daily to look for new ways to make their retail visual display solutions even better. As a fourth-generation, 102-year-old family-owned and operated business and American manufacturer, we focus on providing hardware and solutions to integrate graphics into the retail environment.   To learn more about Testrite’s contact Testrite today.