Every business can utilize the power of advertisement. Advertisement is what propels businesses forward, and is second to none when it comes to growing your business and bringing more customers in.  In the digital age we are living in today most advertising efforts are naturally put into digital advertising and advertising within a retail store, but what about the opportunity outside certain businesses to also move the needle.  

 

For the 103 years, Testrite Visual has excelled at creating interior hardware and graphic solutions but now it is time to take things outside.  There is a clear need for outdoor hardware solutions, especially as we head into the warmer months with more outdoor dining and foot traffic.  

 

As we approached designing the perfect outdoor hardware there were a few considerations that Testrite took into account that most outdoor hardware is:

• Made of cheap plastic, or steel that is prone to rusting from continuous exposure 

• Bulky and requires filling a ballast up with water or sand to keep it in place

• Distracts from the graphic with large springs

• Doesn’t really think about the graphics integration which means inconsistent installation and aesthetics 

• Lacking custom capabilities which many brands need and want   

 

When Testrite set out to design outdoor hardware we wanted to provide a solution that was simple, economical, and most importantly durable and rust-resistant.  

 

Thanks to our in-house team of visual merchandisers, hardware designers, engineers, and CAD technicians we were able to quickly develop a prototype, test, and roll out our first outdoor hardware products - the Outdoor A-Frame SignHolder.   

 

Most likely, you have walked past a local restaurant or coffee shop and noticed a sidewalk sandwich sign by the front door. These advertisements bring in tons of foot traffic in busy areas and can boost business even without foot traffic. Drive-by advertisements near a street corner can boost sales by a large margin. 

 

Most signage and hardware is standing and 48” or taller, designed to sit on a tabletop, or be hung from a wall or ceiling.  Those options don’t work for exterior installations because they are too large, are impractical, and often do not comply with city ordinances in busy, downtown areas around signage sizes.  It may also only be one-sided which does not work if there is traffic coming from multiple directions.  When it comes to outdoor signage, the hardware also needs to be easy to set up and takedown by all associates.  

 

The Testrite Outdoor A-frame is the best solution in this installation.  It features sturdy yet lightweight Aluminum A-Frame construction.  It has two “faces” connected by a unique hinge-design.  The A-Frame is easy to set up, lightweight for ease of portability and it will lay flat when not in use. It also ships in a small box, minimizing freight costs.
 

The A-Frame Sign Holder is available as a 22” x 24” Outdoor A Frame, and as a 24” x 36” Outdoor A Frame. These A Frames are available in standard Silver aluminum or Matte black finish and they both feature angled non-slip tips.  Both designs also have their own unique design features.   

 

We know this hard is also going to be used outside so naturally, we had to put the hardware to the test.  These units have been tested against 150 mph rated leaf blower, which can be seen on our youtube channel in one of the most enjoyable videos we’ve ever made. While it’s safe to say these signs aren’t going anywhere on your average day on the sidewalk, it’s recommended to bring the signs indoors during significant stormy weather. 

 

The Outdoor A-Frame SignHolder is our most economical hardware solutions. It was specifically designed with sidewalk installations in mind.  The outdoor hardware weighs just ~8 pounds so Associates can easily set up and take down the unit and store them in an office, trunk, or storage office when not in use.  This design is made with shorter legs for a lower center of gravity, meaning more of the face is taken up by your graphics.

 

Integrating graphics into the A-Frame SignHolder is so easy with a top entry slot for graphics up to 1/4” thick which can be installed on one or both sides.  After installing the graphics only 1” of the graphic on left and right will be covered by the hardware giving you maximum space for advertising!

 

The A-Frame SignHolder is sold unassembled for cost-efficient shipping but the unit can be assembled in less than 2 minutes so you can start enhancing advertising in a flash!  

Outdoor A Frame Youtube Video

 

A-Frame hardware offers a compact, but extremely effective advertising tool for businesses of all sizes.  Every day hundreds of people drive by or walk by your business, don’t miss out on the opportunity to advertise to them.   


• Restaurants & Food Services love the idea of pairing their A-Frame Signholder with Wet Erase boards so they can advertise breakfast, lunch, dinner and Happy House Specials. 

• Retail stores can easily advertise daily specials and sales like Buy One, Get One.

• Real Estate agents love how compact our A-Frame Units are. They help draw attention to Open Houses and Real Estate opportunities, but compact and functional enough to store it in their trunk when not in use.

 

These metal A Frame units are also great for businesses who attend trade shows.  It is hard to attract traffic naturally so place a Perfex A-Frame in the aisle next where your booth is located to attract attention. If you have business partners you can each have an A-Frame near your business that supports the other to help with cross-pollinating advertising, talk about win-win! 

 

Other customers also use their A-Frame to deliver a daily message like an inspirational quote or trivia questions.  This is a great way to grab attention, make your business memorable and give people a reason to walk by day after day just waiting to see what it will be today.  

 

Similarly, if your business is not on the main street, place an A-frame sign at the nearest corner to grab attention as a mini-billboard and help attract new potential customers who might not have ever thought to visit you.  

 

If you want to use an A-Frame inside, rest assured Testrite has the right hardware for you because we have even more options for indoors.  If you aren’t sure if you will use it indoors or outdoors, consider purchasing the Outdoor version which can be used inside or outside. 

 

When being used indoors, our Perfex™ A-Frame is another great option.  This unit is available as a 22 x 28 A Frame, a 24 x 36 A Frame, as well as a 22” x 28” A Frame with Header, or a 24” x 36” A Frame with Header.  It has a cool curvilinear shape and Aluminum extruded legs.  This unit accepts 3/16" graphics and still leaves room for a clear or matte protective lens. These units are rugged and long-lasting with Non-skid rubber bumpers and heavy-duty support stays. 

Another great option for indoor A-Frame Stands are Testrite Incline Stands.  These are full-size A-Frame stands that come in a standard size of 22” W x 60” H, while custom sizes are available.  These are perfect for interior applications and a great way to provide ambiance and information in retail settings and give any setting a more intimate boutique feel.

Testrite Incline stands are available in three styles:

• Monster Drop in Graphic Incline Stands (Drop In A-Frame single or double sided)

• Charisma SEG Incline Stands (SEG A Frame single or double sided)

• SnapFrames Incline Stands (SnapFrame A Frame single or double sided)

When ordering, customers can choose one-sided or double sided and from silver or black finish.  They are made with metal construction and built to exacting standards.  As with all Testite products, custom is our speciality so don’t hesitate to ask if you need something different. 

 

Testrite Incline stands are designed with efficiency in mind.  They provide the convenience of Tool-Free assembly, set up in just 30 seconds, and multiple graphic installation options.  With monster drop-in frames, you can slide graphics in from the top.  With SnapFrames Incline stand just “snap” open the metal frame, pop in your graphic and snap it closed.  

 

These units are lightweight and Strong, but portable and effective so they can easily be set up and taken down by associates and moved in between departments.  This the hardware that never goes out of style because it is so easy to swap out graphics and use again and again.

 

Testrite Visual has made our website extremely easy to browse, budget, and buy the right A-Frame hardware right online with the click of a button.  You can also browse hundreds of other products that we offer.  We can manufacture multiple products for our customers so they have consistent quality and design. 

 

We also make it easy to connect with us for custom A-Frame design requests.  Display type, product type, graphic description, and color are just some of the options for you to select on the online form.  One of our product experts will follow up usually the same day to begin the discussion so we can provide a quick quote and prototypes if needed.  

 

We maintain an extraordinary reputation for quality, value, and reliability.  We source the finest quality components, and because we manufacture in the U.S., Testrite has a much shorter and greener supply chain and can offer tons of customizable options for its customers.

 

Testrite also offers robust reseller discounts.  

 

A-Frame Signage is extremely versatile and affordable for businesses of all sizes. Whether you want one or one thousand, Testrite Visual is here to help.  If you can’t find what you need online or just prefer to speak with an expert about your project, we would love to hear from you. 

 

All Testrite Visual products are made and designed in the United States which means our sales and support team is also US-Based.  This means quicker response to requests and improved customer experience.  It also means quick quotes, fast lead times, and lead time confidence.  

 

Contact us today at 888-873-2735 to find out how we can help advertise your business. Manufacturing excellence since 1919, Testrite is an innovative, value-driven, and American-made partner who is capable of handling all your evolving advertising needs.

 

posted at: 2022-03-21 12:31:00, last updated: 2022-04-04 10:12:52